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Email / Comparison

Kit vs Klaviyo

  • Kit: from $33 a month, free plan yes. Klaviyo: free plan; paid plans vary, free plan yes. Plans differ, so check what each price includes.

Kit

Email marketing and digital product sales for creators (formerly ConvertKit)

Klaviyo

Email and SMS marketing built around customer data, popular with online shops

Starting priceFrom $33 a monthFree plan; paid plans vary
Free planYesYes
Pricing in detailFree plan for up to 10,000 subscribers. Paid plans from $33 a month for 1,000 subscribers, billed yearly.Free plan for up to 250 active profiles and 500 email sends a month. Paid plans are priced by number of profiles; the starting price could not be read from the pricing page.
User ratingNo reviews yetNo reviews yet
CompanyKitKlaviyo, Inc.
Works withShopify, CanvaShopify, WooCommerce, BigCommerce
Facts checked on12 Oct 202621 Oct 2026
Features
  • Landing pages and forms
  • Visual automations and sequences
  • Subscriber tags and segments
  • Digital product and subscription sales
  • Newsletter referral system
  • Email and SMS campaigns
  • Automated flows
  • Segmentation from purchase data
  • Customer Hub
  • Reporting

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