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Analytics / Comparison

Looker Studio vs Mixpanel

  • Looker Studio: from $9 a month, free plan yes. Mixpanel: free plan; paid plans vary, free plan yes. Plans differ, so check what each price includes.

Looker Studio

Free reports and dashboards from Google data and hundreds of other sources

Mixpanel

Product analytics for tracking how people use web and mobile apps

Starting priceFrom $9 a monthFree plan; paid plans vary
Free planYesYes
Pricing in detailFree. Looker Studio Pro is $9 per user per project a month.Free plan up to 1 million events a month. The Growth plan is priced by usage, and Enterprise is quoted.
User ratingNo reviews yetNo reviews yet
CompanyGoogleMixpanel
Works withGoogle Analytics, Google Ads, Google Sheets, BigQuerySegment, Snowflake, HubSpot, Salesforce, Google Ads
Facts checked on20 Oct 202612 Oct 2026
Features
  • Drag-and-drop report editor
  • Hundreds of data connectors
  • Interactive filters and pages
  • Sharing and embedding
  • Conversational analytics with BigQuery
  • Funnels, retention and flows reports
  • Session replay with heatmaps
  • Experiments
  • Feature flags
  • Data warehouse connectors

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